어떻게 프리젠테이션을 할것인가에 대하여 아주 명확하고 쉽게 설명을 하고 있네요. 그중에서 제가 가장 감명받은 부분은 '열정'이라는 부분입니다. 열정을 가지는 발표라... 두고두고 마음에 남습니다.
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Page 1: Death by PowerPoint
(and how to fight it)
Alexei Kapterev
Page 2: There are 300 million PowerPoint users in the world*
* estimate
Page 3: They do 30 million presentations each day*
* estimate
Page 4: About a million presentations are going on right now*
* estimate
Page 5: 50% of them are unbearable*
* conservative estimate
Page 6: LOTS of people are killing each other with bad presentations. NOW.
Page 7: They are all DEAD! Well, almost.
Page 8: A vicious circle
Bad presentations Less training Bad communication Bad relations Less sales
Less money
Page 9: Let’s make the world a better place.
Page 10: Why are they doing it?!
Page 11: Research shows:
Bullets don’t kill people People kill people Unintentionally Yet regularly
Page 12: Mainly due to lack of... Significance Structure Simplicity Rehearsal
Page 13:
Significance
Page 14: Why do you present? l l l
To “pass the information”? Your boss told you to? Or to make meaning?
Page 15: What’s the subject and why it matters to you?
Page 16: How presentations work
Significance creates passion Passion attracts attention Attention leads to action
Page 17: Are you passionate? Check yourself.
Page 18: This is passion.
Page 19: This is passion.
Page 20: This is passion.
Page 21: This is not.
Page 22: Can’t find the meaning? Don’t present.
Page 23:
Structure
Page 24: Structure is how you place the building blocks of your story.
Page 25: Q: What structure to use? A: Any – as long as it is:
Convincing Memorable Scalable
Page 26: Structure choices
Problem – Pathway – Solution Problem – Solution – Reasoning Fancy stuff (if it makes sense)
Page 27: Give 3-4 reasons supporting your point. They will not remember more anyway.
Page 28: Memorable opening 1 argument 2 argument 3 argument
1 More details... 2 More details... 3 More details... 1 2 3 1 2 3
More details... More details... More details... More details... More details... More details...
Memorable closing
}
minutes
45
Page 29: You can tell this in... l 5 minutes l 15 minutes l 45 minutes It is scalable.
Page 30:
Simplicity
Page 31: Everything should be made as simple as possible but not simpler.
Page 32: Apparently, being simple is not that simple. Will give you some examples.
Page 33: Don’t worry: knowing the language doesn’t really help.
Page 34: Notice cool background.
Page 35: Hey, we’ve got DATA!
Page 36: This one’s my favorite.
Page 37: Fundamental problem?
Page 38: PowerPoint helps to: Visualize ideas Create key points Impress
Page 39: They use it as: Prompter Handouts Data dumps
Page 40: People read faster than you speak. This means you are useless.
Page 41: How much is an extra slide? $0.00. Zero Dollars. Break it in several. It’s free.
Page 42: What’s the point? One simple point? Remove everything else.
Page 43: Well, some are just hopeless.
Page 44: Ditch stupid “rules”
l Do you remember the rule: l 7 lines per slide or less l 7 words per line or less? l Well, it is just plain stupid l If you follow this “rule” l You get a slide like this
Page 45: l Do you remember the rule: l 7 lines per slide or less l 7 words per line or less? l Well, it is just plain stupid l If you follow this “rule” l You get a slide like this
. d e p . m g a in r r C o B
Ditch stupid “rules”
Page 46: Simple design rules*
One point per slide Few matching colours Very few fonts Photos, not clipart
* pun intended
Page 47: Less text.
More imagery.
Wild imagery.
Page 48: But what if I need to send or print the slides?
Page 49: Write a document.
Page 50: The Largest Leasing Companies • Hansa Leasing • РГ Лизинг • Авангард-Лизинг • Raiffeisen Leasing • ММБ-Лизинг
Make 2 sets of slides
Page 51: Print with notes.
Page 52: Inform with little text*
* yes you can
Page 53:
Rehearsal
Page 54: It will never work completely for the first time. Trust me.
Page 55: YOU
PRESENTATION
RECEPIENT
Feedback. Go get some.
Page 56: No audience? Present to the furniture. But aloud. Try it.
Page 57: Check the room and equipment.
Page 58: Presentation checklist
Page 59: All this leads to...
Page 60: Wow*
* great presentations
Page 61: Alexei Kapterev Offshore presentation design & consulting ak@realtimestrategy.ru
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